Wananchi Group (Zuku)

Project : Door To Door Retail Activation and Tele-Sales Management

Project Objectives:WGKL commissioned IMR to carry out a Retail Campaign in order to enhance WGKL (ZUKU) products penetration in the Market and managing the Zuku Tele-Sales Team Target Audience on the following;

  • Salons/Berber shops
  • Hospitals
  • Institutions
  • Churches
  • Retailers
  • HORECA
  • Bars/Clubs
  • Domestics/individuals/mass

Companies/SME’s