Wananchi Group (Zuku)
BTL – Case Study

Wananchi
Group (Zuku)

Project Overview

Project : Door To Door Retail Activation and Tele-Sales Management

WGKL commissioned IMR to carry out a Retail Campaign in order to enhance WGKL (ZUKU) products penetration in the Market and managing the Zuku Tele-Sales Team.

Target Audience

  • Salons/Berber shops
  • Hospitals
  • Institutions
  • Churches
  • Retailers
  • HORECA
  • Bars/Clubs
  • Domestics/individuals/mass
  • Companies/SME’s
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Wananchi Group (Zuku)

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